How to Create the Best Social Media Campaigns on Google+

Vintage Ad

300 million active monthly users are on Google+, but who are they, and how do they actually use this network?

Well, 30% earn over 60 thousand a year, which is an interesting piece of data. I’m almost certain your customers are on this social network and 1/3 of them are not doing too badly.

Almost 50% are over 18 and under 25 years old. I want to know if this where the youths congregate now?

Think about this for a second. The young teens are primarily on mobile chat apps now, the “real” adults are traditionally on Facebook, and it seems folks between those two age groups are comfortable on Google Plus.

Google+ may not be Read more »

Does Google treat Social Pages Differently?

Google’s head of web spam, Matt Cutts, recently addressed the question of how social network pages are handled by the search engines in a video posted on YouTube. His answer was a bit misleading in my view.

So are Facebook, Twitter, Pinterest and other social signals part of Google’s ranking algorithm?

This is a very informative video that addresses several concerns including how social pages are crawled, and if likes, followers and links in posts affect search rankings.

Check it out here

To sum it up, he’s broadly saying social signals have no real impact on search results. What!?

But he did mention that some types of social network pages are crawled and ranked. This we already knew. The real issue he addressed was about links on those public social pages.

He claims this does not affect rankings of the social pages or the linked page. I’m not so sure if I heard that correctly.

I’m not sure what Matt is talking about. I find it hard to believe that social signals are not factors in their algorithm.

I can believe however, their of lack of access, privacy concerns, and I can understand their limitations in this area as a result.

What do you think? Is it smoke screens or the real deal?

How to Increase Your Website Traffic by 2000%

179,000 plus impressions in Google Search and barely 500 clicks! That’s the worst I’ve seen.

It’s like tending a Gold Mine and coming up empty everyday. This is the slow strangulation happening to a site I recently did some work on. I’m so unhappy about this, I decided to write this post to help other site owners avoid this problem.

Low CRT Serp Listings

At site launch these basics must be addressed

Do you know how to access your Webmaster Tools Account (WMT)? Do you even have an account?

A standard inclusion on any new website that I develop is WMT setup, XML sitemap creation, sitemap submission to WMT and ongoing site monitoring through the platform.

These simple set of tasks can Read more »

A Basic yet Essential Tutorial on Web Hosting

Web Hosting is a term for the service of storing and serving up the files of a website. The service provider is referred to as a Web Host. Godaddy, Blue Host, and Hostgator are examples of website hosting service providers.

So how exactly does web hosting work?

Well it’s very simple. A website is a collection of files. These files need to be stored on a computer’s hard drive.

Not only does it store the files, it must process and present the files after a request for those files has been made. In other words, they’re Read more »

How to Growth Hack with Published Content

Search Traffic

When the First Transcontinental Railroad was completed, it powered the migration of thousands of people and the growth of countless towns and cities.

If you want to increase the traffic volumes your website is getting then consider these early railroads. If there is a faster and easier way to get to a destination, people will use it. Even if they did not think to go there before that option became available. And if it cost nothing to get there, then the choice is almost a no-brainer.

These early transcontinental migrants were already in America. Similarly, the pageviews you desire will be created by your sites current user base, or your extended community.

More pageviews means more opportunity to advertise products & services.

There are a few ways to improve a website’s pageviews. These tips are not blackhat or unethical in anyway. These are just simple solutions that are force multipliers. They call this Growth Hacking today.

With the expense and time involved in driving raw visitors to your site, you need fixes and updates that can be done once and allow your site to capitalize on it’s user base overtime.

What usually stimulates multiple page views is Read more »

The cost of ignoring On-page SEO

Cost of No SEOThere are only so many things we can control. Algorithmic updates is not one of them. But what about ON PAGE SEO?

There are people who work very hard to solidify standards that even the Search Engines must adhere to.

Of course standards may only be enforced if there is true habituation by the masses.

So what’s costing you thousands of dollars every year?

Missing Sitemap

Your Website might have many pages with plenty of text content. If you’re still not receiving significant traffic, then perhaps your site is not properly indexed by Search Engines.

This could be caused by bad site navigation structure, lack of a Read more »

5 legitimate home based business ideas

work areaWe all know there are countless work at home scams shamelessly being pedaled online and even offline. A legitimate home based business can seem like a pipe dream to someone who has never ran one before. Often seeding these ideas require a lot of connections, capital and ground work. But I can propose some options that don’t require a big network, large amounts of money or years of ground work.

I”ll share with you three jobs I’ve tried my self. And two others I firmly stand behind. They require little to no money to start. But please take note, they do require a little bit of skills and training. So if you decide to try any of these, expect to put in at least one month of training. Also, try to have Read more »

How to Create a WordPress Template in 5 Minutes

To create a WordPress template (theme) in 5 minuets you will not start from scratch. There is no need for that when you want to quickly develop themes. The purpose of this article is to outline the fast track to theme creation (Not theme design, that is a different thing).

The benefit is a new theme ready for styling within minuets. It’s a jump start for designers and folks with low tech skills or interests. In other words, if you don’t want to deal with complex code. And you just want to spend time designing or making minor changes.

In many cases you are the developer for someone else, and a client wants something original. Or you want to sell templates to make some cash. This should be Read more »

How to use Gimp to Create Logos

logo example

If a picture is worth a thousand words, what do you think a good logo is worth? And if it’s going to be worth anything, you can bet it will cost hundreds if not thousands of dollars to create.

This is a relatively small investment for something that may help catapult your business to success. But you don’t have to spend anything to make a good looking logo for your website. Gimp is the Freeway to a professional looking Logo where you can do it your self and it cost nothing but your time.

If you’re interested in creating logos using Gimp, let me first introduce you to this program then I will walk you through the basic steps. Gimp is a free image editing software that runs on almost any computer and operating system.

This software can be used to retouch photos. It can be used to crop, re-size or optimize images for use on the web. Best of all it can be used to create custom text or graphic art.

I’ve used it for a number of edits on my own and client projects and find it very effective in providing the features now considered standard for Graphic Software. If you don’t want to pay an outside person or company to do your logo, you will find this software very useful for creating professional looking artwork.

What kind of logo can you create?

In this guide I will show you how to create simple text logos using Gimp. You’ll learn how to Read more »

HTML5 Audio Tag Tutorial

Two SpeakersHTML5 is here and so is the long awaited Audio Tag. They said it would take a decade or more, but it’s quickly being adopted by popular browsers like Firefox, Chrome and Safari.

Although it’s not a W3C recommendation yet (at the time of this writing), there is enough support to start experimenting and developing websites and applications with the new elements. I’ll cover the HTML5 Audio Tag specifically in this article.

The plain Audio Tag looks like this: Read more »

How to Track Views on Craigs List Ads

UPDATE: This article is no longer useful. Craigslist has disallowed embedded images in their posts and this tracking method is obsolete.

I’ve made thousands of dollars from leads generated by CraigsList Ads. At first I didn’t care how much views my ads received. I only cared about who called me or clicked on my website’s link because I can easily monitor that.

With a bad economy, it became harder to generate the same amount of leads.

This is the point where conversion optimization becomes important. I knew the leads were still coming from classified ads. But I needed a way to Read more »

My Freelance Experience in the Big City

My big city is New York City. I’ve lived and worked here for the past 17 years. One thing I must throw out about city life is it’s very gritty.

There is on the other hand a method to the city life madness. Outsiders might find it overwhelming. But once you’ve established a footing, it seems we’re able to soar to new heights never before realized when living in a small town.

The pace is fast for sure. But the City also provides inspiration simply from observing it’s people. Some are the uber successful, while others are top of their field talents.

It makes me want to Read more »

Solutions to Improve Flash SEO

What’s wrong with Flash SEO, is there remains indexing issues for search engines which damages visibility of a website. Flash is not Standards Compliant. Meaning the content is very hard for SE’s to follow in a structured order like HTML pages. Flash also uses mostly images where the content cannot be read by the search robots.

There’s more details about this issue. I will just list some resources because it has been covered thoroughly by others. I don’t want to just repeat what they said…so here goes:

Simple techniques for improving Flash SEO

What I want to cover is the simplest way to do SEO for Flash; Provide Read more »

How to Create a Draggable Sort List

One of my favorite features of a content management system is a drag to sort list. Something similar can be seen in systems like the widgets module in WordPress.

Before I realized it was there, a few clients have asked me to integrate these lists so they can better manage items for their website.

This is a relatively new dynamic web application feature that some sites may be using. I will show you how to implement one of these using simple techniques and tools.

First you will need Read more »

How to Pre Plan a Website Before Development

Too many people rush into the development of their website without any initial planning. It’s like expecting a business loan without a business plan.

But where do you begin? And especially when you have no previous experience setting up a website.

Well it’s very straight forward and not that complicated. It just like any other business. Planning is important. So I will offer some advice and insight on how to pre plan a website before development.

Demand

The first thing you need to consider is demand. What kind of demand is there for the product or service your website will be offering? This is called the market.

Rarely does a new company create a market for their product or service. Most enter an already established market where others have proven success. You will need to Read more »

When Syndication Becomes Article Piracy

Recently I was googling on link graph related keywords and noticed a pirated article with the same title as  an SEOBook.com entry. To make matters worst, the entire article was republished with no attribution to the original creator.

Now I’m not going to call anyone out, because that’s not my job. But it got me thinking about syndication and how this contributes to article piracy on the internet.

A content reuse study recently released by the Fair Syndication Consortium, highlights the amount of abuse leveled at newspapers. In it they claim Read more »

5 Tested XML Sitemap Creation Tools

One of the most important things you can do for your websites is to add an XML Sitemap. The sitemap tools listed below are all free, online based, software independent and tested by me to make sure they all work.

Best of all there is no sign up required to use any of these tools. Their features do vary. Some provide details of the scan, others allow over 500 urls to be included.

Sitemap Tools Read more »

Why are You Not Using the Best WordPress Plugins?

You might be writing constantly, but are you using some of the best WordPress plugins? These plugins have been tried, approved and used by many bloggers.

These applications add very useful features that enhance your blog. They can help provide a far better experience for your websites community.

Implementing any of these will offer great benefits to your sites visibility, functionality and credibility.

All in One SEO Pack. Incredibly useful for SEO. It allows you to had a custom title, description and keywords to your posts and pages. I use this and it helps me fine tune my content for the search engines. It also gives Read more »

The Closed Loop Dropship Income Machine

A few years ago, I tried my hand at Drop Shipping. Drop Shipping means you have a supplier deliver a purchased product as if it came from you. This of course eliminates any need to stock inventory. And you as the merchant must make the purchase first before delivery .

So I tried this with eBay and the results were very good. I made a few thousand dollars before losing my eBay account. I must admit, I didn’t manage the account very well. There is more details to this, but I will spare you my failure because it is 100% my fault. This system used correctly can potentially make you a lot of money, and without spending any thing more than $25 to start.

The parts of the income machine

To start drop shipping, you need a few tools and services. One being a Read more »

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